DC is repackaging its female superheroes for young girls
DC Comics has announced an “unprecedented” scheme to repackage its female superheroes and supervillains for girls aged 6-12. The initiative will introduce a new, cartoonish aesthetic for the characters, with stories focusing on their formative years “prior to discovering their full super power potential.” Characters including Wonder Woman, Supergirl, and Batgirl will be part of the scheme, with the full range of planned products intended to include graphic novels, action figures, TV specials (but not a full animated series), online-only content, toys, and apparel.
“a long term strategy to harness the power of our diverse female characters.”
“Each character has her own storyline that explores what teen life is like as a Super Hero,…
Source:: The Verge
