A Q&A with Mike Tinskey, the man behind Ford's electric future
Ford, like the entirety of the auto industry, is in a cycle of rapid change: The planet is getting hotter. Fossil fuel, regardless of price, is falling out of favor. Young people don’t want to own cars as badly as they used to. Services like Uber and Lyft are upending the notion of personal transportation altogether.
That makes Mike Tinskey’s job a particularly interesting one. Tinskey is Ford’s global director of electrification and infrastructure — that is to say, it’s on him to make sure electric cars and hybrids get into customers’ hands and work well for them. He’s also heavily involved with some of Ford’s future mobility projects — the suite of forward-looking ideas cast by Ford CEO Mark Fields at CES earlier this year — which…
Source:: The Verge