Amazon’s new $200 camera will judge how you look
Amazon today announced a new device for the Echo family: the Echo Look, a “style assistant” camera that helps catalog your outfits and rates your look based on “machine learning algorithms with advice from fashion specialists.” Imagine it as a smart mirror of sorts — you can talk to the Echo Look to take full-length photos or short videos to check out your outfit from seldom-seen angles.
The Echo Look first leaked as a “security camera” back in March, and the photo matches exactly with what Amazon has announced today. The device comes with a built-in LED light, a microphone, and a base mount for you to attach it to the wall or leave it freestanding. It will also work with a companion app that has a Style Check feature to compare two…