Taylor Swift’s new app stole my emoji idea and hours of my life
The Swift Life, Taylor Swift’s new social networking app, is founded entirely on two simple ideas. The first is that her fans go balls-to-the-wall bonkers whenever Taylor “notices” them on social media by blessing them with a like, share, or comment. As a hardcore devotee who has virtually interacted with the pop star a grand total of three times over the course of a decade, I can confirm this obsession as fact; a few years ago, when she retweeted my praise for Ryan Adams’ full-album cover of 1989, I had the moment immortalized in needlepoint.
Which brings me to the second idea: Taylor’s diehard fans are, as her “long list of ex-lovers” would all call her, insane — they obsessively pick apart and parse her words, and they’ll do…