India’s northeast to get experts to enhance its digital presence
In line with the Centre’s Act East Policy, the Ministry of Development of North Eastern Region, (MDoNER) will soon be hiring a private agency to enhance its digital presence. Tenders have already been invited to this effect.
The agency will mandated to spread, manage and promote information about the ministry and its activities on different social media platforms and increase the overall online presence of MDoNER.
Confirming the development Naveen Verma, Secretary of DoNER, said many a time, information about important government schemes for the northeast do not reach the target audience and a strong social media presence will help further the cause.
“Social media with its presence will not only help disseminate information about important government schemes, but also pave way for a two-way interaction with the people of northeast,” he told DNA.
It will also keep a watch on the activities of the netizens on its digital platforms, carry out trend and sentiment analysis of news related to it, carefully respond to comments and tweets and provide appropriate response in certain cases after consulting the ministry. It also provide a daily report of such responses to the ministry.
The agency will also require to monitor other media platforms including print, TV and web …read more
