James Bond needs $5 million to hold a Sony phone, and he still doesn't like it
James Bond doesn’t work for free. He isn’t just some gun for hire. He has standards, and values, and if you want him to use your smartphone in a movie you better come prepared with “a solid financial proposal.” Because if Bond doesn’t think your products are very good… Well, let’s just say $5 million dollars will get him to hold your phone, but those are just table stakes.
$5 million just to hold a smartphone
No, this isn’t advertising fan fic — this is how the product placement negotiations went down for the upcoming Bond-flick Spectre, at least, according to emails leaked from the Sony hack. Although we already knew that Daniel Craig was in the running for a $5 million fee just to be photographed holding Sony’s flagship Xperia Z4,…
Source:: The Verge