AT&T CEO muses about 20-minute mobile versions of Game of Thrones
TV series are shaped by the format of TV network programming — half-hour or one-hour blocks, with or without space for commercial breaks, depending on the network. But more and more people are watching them on mobile phones and tablets, while TV companies are becoming more and more closely intertwined with mobile carriers. So what does the marriage of TV and smartphone look like? AT&T’s CEO Randall Stephenson offered some hints in a speech this week.
At JPMorgan’s Global Technology, Media and Telecom Conference, Stephenson spoke of curating “premium content … uniquely for a mobile environment” as a new way to make money, now that AT&T is close to merging with massive media company Time Warner. “It will cause [Richard] Plepler at HBO to…
