Facebook says “passively consuming” the News Feed will make you feel worse about yourself
Using Facebook without contributing, in the form of messages and comments on your friends’ posts, makes you feel bad, the company said today. In a remarkable blog post, citing both internal and academic research, the company said “in general, when people spend a lot of time passively consuming information — reading but not interacting with people — they report feeling worse afterward.” At the same time, actively communicating with friends “is linked to improvements in well-being,” the company said.
The post was authored by the Facebook’s director of research, David Ginsberg, and Moira Burke, a research scientist at the company. It comes at the end of a year in which more people are questioning the effect of social media on society — and…