Samsung’s fridges now recognize family members by voice

Samsung’s latest smart fridges now support multi-voice recognition powered by the company’s Bixby assistant, which can be used to bring up personalized information on the built-in smart displays based upon which member of a household is speaking.

Voice identification in smart home tech is nothing new, but with no successful Samsung-branded smart speaker line of its own, connected appliances are Samsung’s only real route to apply that kind of personalization.

The main perk is that the fridge will be able to display your calendar or personal photo gallery using only voice commands. You’ll also be able to ask the fridge to trigger an alarm on your phone, useful if you can’t find it. The update may be more helpful for those who are hard of vision, as it will automatically change the fridge screen’s display mode to match settings like color inversion or grayscale that have been applied on your phone.

<img src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/06/samsung-bespoke-ai-fridge-voice-id.jpg?quality=90&strip=all&crop=0,10.682054311732,100,78.635891376536" alt="Screenshots of voice recognition on a Samsung smart fridge" title="Screenshots of voice recognition on a Samsung smart fridge" data-has-syndication-rights="1" data-caption="It looks like you might have to ask Bixby to switch account for you, though display mode adjustments will happen automatically. | Image: Samsung” data-portal-copyright=”Image: Samsung”>

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